Social media images

Join the conversation on social media with these ready to share illustrations. Click on the image or link for the full-sized version.

Campaign banner

Baby gate


Change table





Hospital sign



Parachute Safe Kids Week 2019 

Thanks to all of our community partners that participated in Parachute Safe Kids Week this year! We had more than 200 community partners that planned activities during the week, including 124 Ontario community partners. 

Parachute Safe Kids Week is an annual campaign to raise public awareness of child safety issues in Canada, encouraging community involvement as part of the solution. This year, Safe Kids Week took place June 3 to 9, and focused on the topic of preventing harm from children’s falls in the home and at play.

We partnered with Hydro One as our Ontario sponsor for Safe Kids Week 2019 and provided enhanced resource toolkits for 100 Ontario Safe Kids Week partners. Additional toolkits were available to buy for interested communities across Canada.

While the official week is over, we encourage Canadians to continue to join the discussion on social media by following us @ParachuteCanada on Twitter, Facebook and Instagram, and using the hashtags #FallProofYourHome and #SKW2019 to spread our message widely. And you are welcome to continue using the resources below.

The #FallProofYourHome Contest has been extended to June 30, 2019! We encourage Canadians, once you've completed the Checklist, to take a photo and share it with Parachute & Hydro One on social using the hashtags #FallProofYourHome#SKW2019 for a chance to win one of three $300 gift cards to The Home Depot.


Below are resources to help organize activities and events around preventing harm from children’s falls in the home and at play. 


Backgrounder (PDF)

Use this document to get an overview of this year’s Parachute Safe Kids Week campaign, and the key messages on preventing harmful child falls in the home and at play.

Parent Tips (PDF – print double-sided one page)

Use this tip sheet with parents and caregivers to spread awareness of childhood falls and prevention tips in the home and at play. 

Signature Activity Guide (PDF – print double-sided 2 pages)

Use this activity guide to help you organize the #FallProofYourHome Challenge and other activities/events in your community to raise awareness of child fall prevention in the home and at play.

Home Fall Proof Checklist (PDF)

Checklist provides a list of what to look for in the home to prevent harm from children’s falls, and can be used to complete the #FallProofYourHome Challenge activity.

Social Media Tools

Join the conversation on social media with these ready-made posts, a digital frame/filter (for selfie fun), and ready to share illustrations.

Safe Kids Week Social Media Guide (PDF)

Facebook digital Frame (see the Social Media Guide for instructions on how to use it)

Social Media Images


Colouring Sheets (PDF – print double-sided 3 pages)

This set of six illustrations to be coloured show how to keep a home falls safe.

Fall Proof Your Home Video

Media Templates

Media Advisory Template (Word document)

News Release Template (Word document)

Public Policy

Proclamation Template (Word document) 

This template can be used by municipalities to officially declare Parachute Safe Kids Week in your community.

Additional Resources

  • Alex at the Playground: A Children’s story about playground safety and falls prevention. Books are available in both English and French. Distributed with the permission of York Region Community and Health Services; to adapt or reproduce, please contact or call 1-877-464-9675 ext. 76684
  • Fall Prevention Month Children’s Toolkit. Developed by the Partners for Fall Prevention Month. 
  • Join Loop Junior, Canada’s Fall Prevention Community of Practice for practitioners, caregivers, researchers and policy planners working for the health and care of children ages 0 – 6.  
  • Preventing Childhood Falls presentation slides. Developed by Saskatchewan Prevention Institute.

Parachute Safe Kids Week, sponsored by Hydro One, is an annual campaign to raise public awareness of child safety issues, encouraging community involvement as part of the solution. 

Parachute Safe Kids Week 2019 takes place June 3 to 9, with hundreds of communities holding events across Canada. This year our messaging focuses on the topic of preventing harm from children’s falls in the home and at play. We’ll also be sharing our messaging and prevention tips widely on social media for #SKW2019.


Return to this site later in 2019 to access Safe Kids Week materials, messaging and news about all our great education and awareness activities!

Infographic information sources

Below are the sources for the data cited in the 2018 National Teen Driver Safety Week infographic.

"56% of Canadians who use weed believe it doesn't impair their thinking or decision-making"Canadian Cannabis Survey (2017), Health Canada

"22% of teens who use weed believe it doesn't impair driving"Canadian Cannabis Survey (2017), Health Canada

"28% of teens who use weed say they've driven within two hours of using"Canadian Cannabis Survey (2017), Health Canada

"41% of teens say they've been in a car with a driver who has used weed"Canadian Cannabis Survey (2017), Health Canada

"21% of fatally injured teen drivers tested positive for cannabis": TIRF. (2017). Marijuana use among drivers in Canada, 2000-2014.  Retrieved from:

National Teen Driver Safety Week takes place October 20-26, 2019.

National Teen Driver Safety Week (NTDSW), is an awareness week designed to make the public aware of teen driver safety issues and encourage communities to be part of the solution. Parachute's goal is for Canadians to have a long life, lived to the fullest. NTDSW provides the tools to take this important messaging to the community. Our toolkit allows people to prioritize teen driver safety issues in their communities, engage people in the conversation about teen driver safety, and create change around this big issue.                  

This year our messaging will once again focus on the key issues of drugged, distracted, alcohol-impaired and aggressive driving (including speeding). We look forward to working with local schools, police and partners to implement activities in communities across the country. We will also encourage teens, parents and community partners to join the discussion on social media with us at @ParachuteCanada and using the dedicated hashtags #KnowWhatImpairedMeans or #ParachuteNTDSW.

Community resources and community toolkits availble mid September.


Sponsored by

Social Media Images for #CrossSAFE

Add these images to the suggested wording found in our #CrossSAFE Social Media Guide, to help start social media conversations about rail safety!

#CrossSAFE Resources 

Parachute aims to educate Canadians about injury prevention and safe behaviours around railway tracks and property. The following materials were created for the grant recipients of the #CrossSAFE Program Community Grant, but are also free to download by any individuals or organisations. Use the resources below to start a rail safety conversation with your family and/or plan your next #CrossSAFE community event or campaign.


Program Backgrounder

This overview of the #CrossSAFE program explains the program's goals in injury prevention and rail safety awareness


Rail Safety Key Messages

Build messaging for your next campaign/event on rail safety using these key #CrossSAFE messages


Rail Safety Tips for Parents and Caregivers

This useful tip sheet provides easy actionable tips on rail safety, which parents/caregivers can discuss with kids. Print and distribute these at events, or share it with your networks on social media using the hashtag #CrossSAFE


Rail Safety Tips for Teens

This useful tip sheet provides easy actionable tips on rail safety, which teachers can use with their teen students. Print and distribute these at events, or share it with your networks on social media using the hashtag #CrossSAFE


 Rail Safety Tips for Kids

This colourful tip sheet provides easy actionable tips on rail safety, which parents or teachers can share with kids. Print and distribute these at events, or share it with your networks on social media using the hashtag #CrossSAFE


Rail Safety Infographic

This useful visual provides easy actionable tips on rail safety, which can be used by teens, parents or teachers. Print and distribute these at events, or share it with your networks on social media using the hashtag #CrossSAFE


Social Media Guide

Copy and paste these sample messages into tweets and Facebook posts, to help us spread rail safety tips through your social media network. Add our high quality social media images to your posts. Don't forget to use the #CrossSAFE hashtag to help spread the word!



Media Advisory Template

Customize and use this template to invite members of the media to attend your upcoming rail safety activities/events.


Media Release Template

Customize and use this template to advise members of the media about the success of your rail safety activities/events.


Consent & Release Form

Use this to obtain consent from participants appearing or contributing in digital content related to your campaigns.



Rail safety videos

Parachute has produced a number of videos covering various aspects of rail safety.  See our YouTube playlist.

Social Media Images for National Teen Driver Safety Week 2017

Add these images to the suggested wording found in our NTDSW 2017 Social Media Guide, to help start social media conversations about National Teen Driver Safety Week!



National Teen Driver Safety Week 2017 Resources


National Teen Driver Safety Week: October 15 to 21, 2017

Parachute is excited to announce the fifth annual National Teen Driver Safety Week (NTDSW) in Canada. NTDSW is designed to drive public awareness of teen driver safety issues, and encourages community and youth involvement as part of the solution. National Teen Driver Safety Week will run from October 15 to 21, 2017. Great momentum was achieved in 2016. Parachute and our community partners hosted over 500 events, and we are looking for even greater engagement in this year’s program.

This year, our messaging will focus on the issues of drugged, distracted, impaired and aggressive driving (including speeding). We are excited to work with local schools, police and partners to implement activities in communities across the country, including Positive Ticketing Blitzes and Parking Lot Chalk Makeovers.

We will also encourage teens, parents and community partners to join the discussion on social media, using the hashtag #GetHomeSafe

Community toolkits

Your NTDSW toolkit will include a ballot box (for the Positive Ticketing Blitz), positive tickets, postcards, pens, jumbo sidewalk chalk (for the Parking Lot Chalk Makeover) and swag bracelets. 

Order toolkits for your community here


Downloadable resources


Information sheets


Social media


Activity guides





Media tools

  • Media Release Template - Once you download this Word document, go to your Downloads to double-click and open it. Then fill in your information, and distribute to your local media.​

  • Consent and Release Form - Use this to obtain consent from participants appearing or contributing in digital content related to your campaigns.


#CrossSAFE Program

Railway collisions and trespassing incidents in Canada are on the rise, leading to more serious injuries and fatalities. #CrossSAFE is a two-year Parachute program, funded in part by Transport Canada, which promotes safe behaviours around railways for Canadian children, teens and parents – including pedestrians, cyclists and drivers.

In collaboration with Operation Lifesaver, Parachute integrates #CrossSAFE messages and materials into our annual educational campaigns (such as Back to School, National Teen Driver Safety Week and National Rail Safety Week) with a tie-in to Vision Zero road safety efforts. We also work with five grant communities who have demonstrated a commitment to year-round rail safety education, activities and events.

We encourage any individuals to make use of our free downloadable resources and talk to their families and networks about rail safety. Whether you are a parent, caregiver, teacher, youth, or an organization looking to share information with your community, these resources make it easy to learn how to prevent injuries and save lives.

Resources for parents and caregivers

This useful Tip Sheet for Parents and Caregivers provides simple tips to make sure your family is rail safety savvy. Print it, email it or share on social media with the hashtag #CrossSAFE. For more free downloadable materials - including tip sheets for kids, for teens and more - visit our #CrossSAFE Resources page.

Resources for communities

Parachute wants Canadians all over the country to learn about injury prevention and rail safety. We developed tools for #CrossSAFE community grant recipients to use in their #CrossSAFE event/campaigns, and they are free to download for anyone wishing to help spread the word. Visit our #CrossSAFE Resources page now, to download these free tools - and help save lives!

Want more information?

Please email for more information and how you can participate in the #CrossSAFE initiative. 

Parachute Brain Waves


What is Parachute Brain Waves?

Brain Waves is a free, informative and fun half-day neuroscience presentation for students in grades 4 to 6. Trained volunteers with an understanding and passion for injury prevention bring the hands-on program, which includes activity booklets, helmet fitting tips, and Jello Brains, to classrooms cross Canada.

Students learn about different parts of the brain, basic neuroscience vocabulary, and how and why it's important to protect their brain and spinal cord. By bringing this program into the classroom, teachers are giving their students a new awareness of the brain and spinal cord, and providing them with simple strategies to prevent injury.

Still curious about Brain Waves? Please see our Brain Waves Program Summary and for more information.

Parachute Brain Waves Kits - online

Our Brain Waves program is available as an online kit. The kits are available in English and French, and free of charge. The Brain Waves Kits are for those who currently do not have access to a formal Brain Waves site. To receive a free online kit for your community, please complete the order form. If you have any questions, please contact

Become a Parachute Brain Waves Site

Are you interested in starting a Brain Waves site in your community? Contact us at for more information on how you can get involved!

About Parachute’s programs

Parachute offers many programs across Canada that are designed to help people reduce their risks of injury while enjoying long lives lived to the fullest. Please visit our programs section to find out more about these programs and about how you can get involved.

2019 Canada’s Favourite Crossing Guard Contest

Three exceptional school crossing guards who go above and beyond the call of duty have been chosen as winners of the 2019 Canada’s Favourite Crossing Guard Contest. The recipients were recognized for their extraordinary contributions to their communities in June, 2019. Stay tuned for the 2020 contest details!

Congratulations to our 2019 winners


BRIAN SMITH, FREDERICTON, NB: A crossing guard at one of the city’s busiest intersections, he makes sure Connaught Street School students get to classes safely year round, including winter when he shovels snow and spreads salt on icy sidewalks if city crews haven’t yet reached his corner. He is grill master at the school’s year-end Family Fun Day and is active in community efforts to promote organ and tissue donation.

ELIZABETH SAVARY, TORONTO, ON: A crossing guard for 13 years at Maurice Cody Public School, she keeps a supply of coins to loan those who forget money for Freezie Friday and has a stash of winter hats, mitts and scarves for those who needs to dress more warmly for the walk home. She always has treats for the neighbourhood dogs.

LINDA DAUM, STRATFORD, ON: For extra safety, she carries a stop sign that lights up and flashes to guide her students at Shakespeare Public School. She greets everyone with a huge smile and gives out treats on special occasions, including a cooler with ice-cold treats on the last day of school.


For more details, see our news release.

Thanks to our 2019 judging panel 

  • Stephen Anderson, Senior Communications Specialist, FedEx Express Canada
  • Kate Berry, Program Director, Ontario Active School Travel at Green Communities Canada
  • Caroline Fernandez, Lifestyle Blogger and Bestselling Kidlit Author
  • Pina Starnino, VP Operations, FedEx Express Canada
  • Patty Sullivan, Award Winning Television Personality
  • Kelley Teahen, Vice President Communications & Marketing, Parachute 



Pedestrian Safety Facts

Pedestrian Safety Parent Tip Sheet

Stacey Levitt Memorial Award

About the Award

The Stacey Levitt Memorial Award was created in memory and celebration of Stacey’s life by her family through Parachute. This annual high school student award encourages Canadian youth to embody Stacey’s qualities and ideals and Parachute’s overarching goal of a long life lived to the fullest, while maintaining an approach that is rooted in risk management and injury prevention.

The Levitt family awards each year's selected recipient $2,500 in funding to help them live their life to the fullest. The award could be put towards an educational endeavour, engagement in sports, or investment in a travel experience – all pursuits that would have resonated with Stacey. Award recipients are expected to write a reflection on the impact of the funding on their life, due within one year of the distribution of funds. 

The successful recipient will also receive a copy of Stacey’s book of poetry, I Am a Rose: A Life in Poetry published by her family in 1996 after her death.  

To Everyone

Set a goal
and reach it!
Hold your head high!
Don’t settle for second,
Be first!
Aim for the top,
Use your power!
Let yourself go
up, up,
to the zenith of your being!
Believe in yourself!
You can do whatever you want
If you really set your heart to it!

- Inspiring words from Stacey’s poetry journal, written in 1989 at the age of 12

Coming soon - 2020 Application and information

Congratulations to our 2019 Winner

Rachelle Clark of Abbotsford B.C.


"What struck us very deeply was Rachelle's ability to overcome great adversity, while at the same time mainting her dignity, humanity and her ability to help others. She is truly an inspiration and will be a great ambassador for Parachute and the ideals that drove Stacey to live life (however short) to the fullest."

 - Ned Levitt


Stacey Levitt Memorial Award Recipients

2019 - Rachelle Clark Abbotsford, BC

2018 - Kate Walsh Bedford, NS

2017 - Jenicca Jean Upper Queensbury, NB. 

2016 - Thomas Semychyshyn Winnipeg, MB

2015 - Kennedy Neumann Burnaby, BC

2014 - Melissa Tiggert Toronto, ON


About Stacey

Stacey Levitt was born May 19, 1977 at Toronto’s Mount Sinai Hospital.  She attended Allenby Public School, Glenview Senior Public School and Northern Secondary School.  Stacey had a wide variety of interests and lived a busy and active life while growing up in North Toronto with her family – her parents Ned and Cheryl, her sisters Marni and Jacqueline, and many very special and close friends.

On Aug. 30, 1995, 18-year-old Stacey was struck and killed by a driver of a motor vehicle while jogging in her Toronto neighbourhood.

Contact information:

To learn more about the Stacey Levitt Memorial Award, contact

Teen pedestrian safety survey

With the support of FedEx, Parachute conducted a poll of Canadian teenagers in 2014 to better understand the habits and experiences associated with distracted walking and pedestrian safety for teens. We polled 510 Canadian teenagers aged 13 to 18, across a balanced sample of gender and regions in Canada, to capture these results which give us a great picture of what is going on here in Canada.

The study found that 51% of Canadian teens report being hit or almost hit by a car, bike or motorcycle. Of those 51%, 6% were actually hit, and 46% reported they were almost hit. Interestingly, teenagers from Quebec were significantly less likely to have reported being ‘almost hit’ (33%) compared to teens in Western Canada (49%) and Ontario (48%).

We asked teens that reported being hit or almost hit (51%) to consider the circumstances of the incident or near miss. Teens reported the following reasons:

•    The driver was going too fast (30%)
•    Not looking before stepping onto the road (20%)
•    The driver wasn’t paying attention (72%)
•    Being distracted by phone, music or other communication device (8%)

A notable finding was that teenagers from Quebec were significantly less likely to report that the ‘driver wasn’t paying attention’ (53%) compared to teens from Western Canada (78%) and Ontario (76%).

One aim of the study was to examine the extent to which teens engaged in various types of risky behaviour while walking along the street. The most commonly cited behaviour was listening to music (55%) with texting (41%) and talking on the phone (33%) being reported second and third most often. Other behaviours included in the survey were using smartphone features (20%) and reading information on a mobile phone (15%).  Lastly, watching videos on a phone, playing games on a phone and looking at websites on a phone were each reported by 6% of Canadian teens. This study showed that females were significantly more likely than males to report listening to music (60% compared to 50%), texting (46% compared to 36%) and talking on the phone (39% compared to 26%) while walking.

When asked specifically about behaviours when crossing the street, teens reported listening to music (42%), talking on the phone (21%) and texting (15%). Of the teens surveyed, 7% reported using other smartphone features while crossing the street, such as reading something on their phone, playing games and watching videos. 

The study also asked teens about their transportation to and from school. Results showed that 35% of teens walk to school, with 27% taking the school bus, 24% riding to school in a car, and 22% taking public transportation. Other responses included ‘driving myself’ (10%), ‘other’ (3%), and ‘do not attend school’ (2%). Teens in Western Canada were significant less likely to ride a school bus (16%) compared to teens in Ontario (27%) and Quebec (39%).

Teens were asked to consider their behaviour as pedestrians. Based on pedestrian injury data, walking in the dark and disobeying pedestrian signals are important risk factors for injury. In this study, 57% of teens reported walking in the dark at least sometimes, with older teens aged 16 - 18 (69%) being significantly more likely to do so compared to younger teens aged 13 - 15 (45%). Further, 57% of teens reported running across the street. Lastly, 28% of teens reported crossing the street on a red light, 58% of teens reported crossing in the middle of the block, and 63% cross busy intersections at the time of day when there’s lots of traffic.


Grade 7-8 resources

The TD Think First For Kids Program for Grade 7-8 provides teachers with an innovative supplement to the Science and Physical Education curricula. Students will become familiar with the brain, spinal cord and nervous system, including lessons on reflexes and synapses. The students will develop analytical skills by applying the concepts taught in the classroom and in this program to critical analyses of potentially dangerous situations. These 6 modules can be easily integrated into other classroom plans, and will create opportunities for skill building. 


Curriculum and resources: Grade 7-8






Grade 7-8


Lesson 1: Think First Connections

Lesson 2: Understanding Connections

Lesson 3: Making Connections

Lesson 4: Breaking the Connections

Lesson 5: Keeping the Connections

Lesson 6: Managing the Connection

Additional material

Introductory Package



Suggested Resources


NASCAR’s Denny Hamlin asks drivers to slow down. Take the Pace Car pledge and win

"On the track, speed is an important part of winning races, but it can have drastic consequences on the streets in our communities," said NASCAR driver Denny Hamlin. "You can help make a difference. Take the Pace Car pledge to be a safe and responsible driver, and help make your roads safer for all Canadians." Visit the FedEx Express Canada Facebook page for a chance to win one of 10 Denny Hamlin Prize Packages.

Passport to Safety

Passport to safety

Passport to Safety is an online national safety test, certification and transcript program for workers. Those who complete a test receive a ‘certificate’ or ‘passport’ which acknowledges and verifies the student’s basic level of workplace health and safety knowledge. All of our online tests provide a base for becoming smarter and safer workers. It is a catalyst for change intended to prevent needless workplace injuries and preventable deaths and promote a culture change driven by knowledge and awareness through youth and workers of all ages.

Currently we offer the following online tests:

  • Passport to Safety Challenge for Teens (geared for those in the high school curriculum)
  • Passport to Safety 101 Test (picture-oriented, with very basic language used)
  • Passport to Safety Test (geared for those 20+)
  • Passport to Safety for Supervisors (Ontario and Canada version)
  • Passport to Farm Safety

For more details, visit Passport to Safety.

If you have questions about Passport to Safety or need assistance in signing up, please email or call (647) 776-5100.

Parachute Brain Waves Coordinator and Volunteer Resources

This page is a hub for Brain Waves Coordinators across Canada. The English resources needed to coordinate and deliver Brain Waves can be found on this page. If you have additional questions, or ideas for resources we should add to this page, please contact

Parachute Brain Waves Flyer

Parachute Brain Waves - Parent/Caregiver Resource

Parachute Brain Waves Coordinator Manual

The Coordinator Manual is a source of reference and direction for community members looking to coordinate Brain Waves in their community. It guides Coordinators through the process of school and volunteer recruitment, budgeting, purchasing materials.

Parachute Brain Waves Volunteer Instructor Guide

The Volunteer Instructor Guide is geared to everyone presenting Brain Waves The Guide details Brain Waves activities and provides the content needed to present educational components like the Sense modules and Helmet Fitting demonstration.

Parachute Brain Waves Activity Booklet

The Activity Booklet will provided to students who take part in a Brain Waves presentation. If you would like hard copies of the booklet, please contact your Brain Waves Coordinator. 

Parachute Brain Waves feedback

Feedback from all Brain Waves participants is vital for Parachute to determine what is going well, and what can be improved. Feedback forms are available for teachers, volunteers, and Coordinators. 2018 forms can be accessed below:

Parachute Brain Waves PowerPoint Presentation 

Parachute Brain Waves Slide Deck (pdf)

Jello Brain recipe

The activity Brain Waves students look forward to most! Please see recipe and instructions to make a Jello Brain Mold! Please note the recipe measurements and ingredients will provide for the most realistic "Brain". Substituting ingredients may result in your Jello not solidifying correctly.

Parachute Brain Waves Classroom FAQ

Brain Waves can spark interesting, funny and even odd questions about all things related to the brain. Here are some answers to the difficult questions volunteers have received during Brain Waves. 

Walk This Way

Parachute, together with our sponsor FedEx Express® Canada, is pleased to offer the Walk This Way in Canada pedestrian safety program, aimed at reducing child pedestrian injuries and deaths while encouraging healthy and active living.

In Canada, pedestrian injuries are one of the leading causes of injury-related deaths for children 14 years of age and younger. By working together we can and have made a difference! According to Transport Canada, the number of child pedestrian injuries and deaths has slowly declined over the last decade. Parachute wants to see the rates continue to go down because each fatality is a tragedy – most often a preventable one.

Our pedestrian program offers resources and tools for parents, caregivers, teachers and community groups who share our goal of enhancing child-pedestrian safety. We are pleased to share these materials and always welcome feedback. Learn more about pedestrian safety and see our tips.

Canada's favourite crossing guard contest

An initiative of Parachute and FedEx Express Canada, Canada's Favourite Crossing Guard Contest honours the extraordinary contributions of dynamic individuals who help keep our children safe. Find out more about the contest.

International Walk to School (IWALK) Month 2019

Celebrate IWALK Day - October 2, 2019, or walk/wheel to school all month!

International Walk to School Month (IWALK) is a global annual mass celebration of active transportation taking place each October. International Walk to School Month gives children, parents, school teachers and community leaders an opportunity to be part of a global event as they celebrate the many benefits of walking. Walkers from around the world walk to school together for various reasons — all hoping to create communities that are safe places to walk.

Download the PDF poster below:

Find out more about International Walk to School Month and access resources and materials.

Halloween safety

Halloween can be an exciting time for children and with the distraction of candy and costumes, safety rules can easily be forgotten. Check out our simple tips to keep Halloween night safe for all.

Safe school zones

Safe School Zones is a multi-country Walk This Way project that focuses on pedestrian safety around elementary schools, which will be called the “school zone.” The purpose of the project is to improve the safety of pedestrians around schools by evaluating the school zone and implementing different interventions, with a focus on permanent environmental improvements. The project is in support of the Decade of Action for Road Safety (2011-2020). The overall goal is to demonstrate that the Safe School Zone project is effective in reducing the number of collisions, injuries and fatalities on the road.

Parachute awarded a grant to Sherbrooke Safe Community in Quebec and Safe Communities Northumberland in Ontario to participate in the Safe School Zones project until 2020.

For more information on safe school zones, see our Parachute Vision Zero safe school zone case study, infographic and panel discussion.

Pace car program

Is your community concerned about pedestrian safety and unsafe driving? Are you looking for a way to engage community members to create a pedestrian-friendly community? Find out more about the Parachute Pace Car program, which is focused on raising awareness around speed reduction in the community.

Teen pedestrian safety survey

A survey of 500 teens was conducted by Parachute and FedEx Express Canada on the topic of pedestrian safety.  View our infographic and read more about the survey results.

Pace Car

Is your community concerned about pedestrian safety and unsafe driving? Are you looking for a way to engage community members to create a pedestrian-friendly community?

Become a Parachute Pace Car Community!

What is Pace Car?

The Pace Car program is a locally delivered, nation-wide program that focuses on raising awareness around speed reduction in the community, especially in school zones and pedestrian-dense areas. 

The Pace Car program involves seeking out community members to sign up as Pace Car drivers. Participants will sign the Pace Car Supporters Pledge and proudly display the official Pace Car emblems on their car window.

Many Pace Cars work to calm traffic throughout a neighbourhood - the more people who participate, the better it works!

What is the Pace Car Pledge?

  • Residents agree to drive the posted speed limit.
  • Cars become a "mobile speed bump" slowing speeding traffic behind them. Traffic is not only calmed on one street, but throughout a neighbourhood.
  • Drivers also agree to be more aware of, and courteous to, other road users, especially pedestrians and cyclists, and to minimize car use by using active transportation (walking, cycling, etc.), using transit, and car-pooling. 
  • To reduce the chance of road rage, it's important for Pace Car drivers to display the Pace Car stickers so other motorists know why they are driving courteously. If someone urgently wishes to pass, a Pace Car driver simply pulls over and lets them by.

Register and Order FREE Resources:

Register here to order free window clings for your Pace Car community.  Access all of the program tools and resources online- just scroll down to the bottom of this page!

Why Minimize Car Use?

Social Communities

When not in cars, communities can reclaim the streets by using them more often for walking, cycling and neighbourhood socializing. Making streets feel more like outdoor living rooms encourages drivers to act as guests.

Good for the Body & Environment

Reducing car use also reduces both speed and volume. This makes streets more livable, and frees up road and parking spaces that can be recycled into valuable community spaces including: pedestrian and cycle boulevards, green spaces for safe play, and a creative combination of shops and residences that can enhance a neighbourhood.

Save Time & Money

Most people can significantly reduce their car use (usually by 20 per cent to 50 per cent) by organizing their travel more efficiently. The rewards are a saving in time and money.

Collisions are not accidents

  • Our local streets are becoming speedways.
  • Children are particularly vulnerable because they face traffic threats that exceed their understanding and abilities.
  • Children’s physical and mental capacities are still developing well into their teens and they are often unable to make safe judgments about pedestrian safety.
  • Drivers must be prepared for children to act like children. 
  • Reducing vehicle speed has been proven to be effective in preventing crashes and reducing the severity of injuries.
  • A pedestrian struck by a car traveling at 50km/hr is 5 times more likely to be killed than a pedestrian struck at 30 km/hr.
  • At a speed of 30 km/hr, vehicles and pedestrians are able to co-exist with relative safety, which means that drivers have sufficient time to stop for pedestrians, and pedestrians can make better crossing decisions.

Create a Buzz in Your Community about Pace Car

Use the tools below to inform your community about this initiative, organize Pace Car volunteers, promote the program in your community and reach out to local media.

Program tools