Parachute - Preventing Injuries. Saving Lives.
A NATIONAL, CHARITABLE ORGANIZATION DEDICATED TO PREVENTING INJURIES AND SAVING LIVES.
Strategic plan

Strategic plan

Our Leap Forward: Parachute Strategic Plan 2018-2020

Parachute, a national Canadian charity founded in 2012 devoted to injury prevention, will map its priorities for 2018-2020 directly to the main causes of serious injury in Canada: motor-vehicle crashes, falls, and striking objects. Our focuses are:

In addition to our two main areas of focus, we will be vigilant and pursue opportunities to lessen the burden of other significant areas of injury, where we can form partnerships and expand our scope and capacity. 

Senior falls is a significant, and expensive, cause of injury in Canada that will only grow in importance as seniors become a larger percentage of Canada’s population.

As Canada’s Chief Public Health Officer has stated, the 2016 Census showed that, for the first time, there are more adults over the age of 65 years (5.9 million) than children under the age of 15 years (5.8 million).

The number of Canadians over the age of 85 years is growing four times more quickly than the overall Canadian population. Parachute will advocate that a national effort is needed to address and reduce the burden caused by seniors’ falls; as resources are committed, Parachute will position ourselves as a leader in education and advocacy in this field.  

We will continue to be a trusted source of evidence-based information and educate Canadians about preventing injuries to children, from falls to pool safety to poison prevention.

Self-harm and suicide are another major cause of injury in Canada. Parachute will support the excellent work of mental health care professionals and organizations in this field, such as the Mental Health Commission of Canada, Canadian Association for Suicide Prevention, and the Centre for Addiction and Mental Health (CAMH).

While injuries can affect anyone, it is important to understand the social determinants of injury and recognize there are priority populations at higher risk. These include children, youth, older adults, Indigenous peoples and those living in low socioeconomic environments.

 

Strategic Priorities

Our three strategic priorities, and the key initiatives that will support those priorities for 2018 to 2020 reflect who we will be, what we will do, and how we will do it.

Strategic Priority:

Grow Parachute’s national leadership in injury prevention.


Definition of success by 2020

Key initiatives:

Strategic Priority:

Identify, develop, and effectively share solutions and evidence-based information on injury prevention in our focus areas. 

Definition of success by 2020

Key initiatives:

Strategic Priority:

Create and implement sustainable, scalable revenue generation and organizational models

Definition of success by 2020

Key initiatives: